Colorado Technical University Online

Bachelor of Science in Business Administration - Marketing

Flexible, Online Business Administration - Marketing Degree

Start Your Future in Marketing—A High-Growth, Rewarding Career

Want to lead successful marketing campaigns that make an impact? Colorado Technical University’s Bachelor of Science in Business Administration with a Marketing concentration helps you develop the skills to turn great products and services into successful brands. By combining business fundamentals with hands-on marketing experience, you’ll be prepared to tackle the dynamic world of marketing, from consumer behavior to marketing strategy.

Why Choose CTU’s BSBA in Marketing?

  • Practical Learning: Learn how to apply marketing strategies through real-world case studies and simulation software, designed to give you a competitive edge.
  • Comprehensive Curriculum: Develop foundational business knowledge while honing your skills in sales, marketing communications, and channel development.
  • Flexible Online Format: Balance your education with your life. CTU offers online courses every five weeks, letting you study at your own pace.
  • Industry-Relevant Skills: Stay ahead of trends with up-to-date courses that align with industry standards, ensuring you’re always learning what’s most relevant in today’s business world.

Program Highlights

  • Foundational Business Knowledge: Gain core business insights with courses covering management, finance, and economics alongside specialized marketing classes.
  • Marketing Specialization: Explore key areas like consumer behavior, marketing communications, and sales strategy, preparing you for various marketing roles in any industry.
  • Real-World Application: Experience the demands of the marketing world through case studies and hands-on projects using industry-standard simulation tools.
  • Accredited Program: The program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP), ensuring a quality education.

Fast Track to Your Future

If you’re ready to pursue a rewarding marketing career, CTU’s Bachelor of Science in Business Administration – Marketing can help you get there. Complete the form on this page, and an admissions advisor will guide you through the next steps.

Why Choose a Marketing Career?

  1. Growing Job Market: Marketing managers are in high demand, with projected job growth of 10% from 2021 to 2031. This career offers stability and many opportunities in various industries.
  2. Creative & Analytical: Marketing combines creativity in crafting compelling messages with data-driven strategies to target the right audience effectively.
  3. Versatile Career Path: Whether in digital marketing, advertising, or brand management, the skills you develop in marketing can apply to multiple roles.
  4. Competitive Salary: Marketing roles typically offer strong earning potential, with room for career advancement as you gain experience.

Ready to build a career in marketing? Start your journey with CTU’s BSBA – Marketing program today!

I’ve been at CTU for a few months now and so far I love it. I truly feel like everyone sets you up for success. Everyone is super kind. The classes are easy to understand and I’m motivated about finishing my degree. My advisor, student success coach, professors, and financial aide have all been wonderful.

Becca Paterson, CTU Student